Iconic Rochester, NY building gets wholesale landmark makeover College Town is an exciting mixed-use, close-knit district providing the Rochester, New York community, University of Rochester and University of Rochester Medical Center students, faculty and staff a one-of-a-kind, vibrant place to live, learn, dine, shop, work and play. Financing for the construction and renovation of five ALDI food stores in various regions of New York State; purchase equipment for a new stores; and pay related costs.