Project ONE is a complex urban, mixed-use development located in the heart of downtown Greenville. The project site was a Woolworth building that sat vacant for more than a decade before its demolition began in 2009. The location took its place in history with a Civil Rights Movement protest sit-in at the old Woolworth lunch counter back in the 60’s. The counter was segregated and students from the all-black Sterling High School made their quiet stand for civil rights and against discrimination. After a few years, downtown businesses ended segregation peacefully. The Sterling High School students memorial statue remains among the new buildings at its corner where Woolworth’s used to be.