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New Brunswick, NJ (2011)

Robert Wood Johnson Fitness and Wellness Center

Transformation of an underutilized downtown New Brunswick site into a major transit-oriented, mixed-use facility focused on community health.

Investment

  • NMTC Amount: $22,050,000
  • Total Project Cost: $103,026,539

IMPACT

  • 185 FTE jobs
  • 350 construction jobs
  • 589,000 sq. ft. of real estate

Investor

Project Description

The New Brunswick Development Corporation and Pennrose Properties transformed an underutilized downtown New Brunswick site into a major transit-oriented, mixed-use facility focused on community health. The New Brunswick Wellness Plaza consists of a state-of-the-art, 9-story mixed-use building comprised of a 49,000 sq. ft. supermarket, a 62,000 sq. ft. wellness and fitness center (including an aquatic center) and a 474,000 sq. ft. public parking garage with 1,275 parking spaces. In addition, the project incorporates the development of outdoor public space and the construction of a direct connection with the NJ Transit train platform located along the Northeast Corridor rail line.

The New Brunswick Wellness Plaza development has provided downtown New Brunswick with its only full-service supermarket, as well as a wellness, fitness, and aquatic center offering a variety of health-oriented services unavailable in New Brunswick since the city lost both its YMCA and YWCA many years ago. The project is part of the larger “Transit Village Redevelopment Initiative” undertaken by the City of New Brunswick to systematically add housing, retail, office, parking, and transportation infrastructure to downtown New Brunswick. The City of New Brunswick and State of New Jersey were major supporters of this project.

MAP

Address: 100 Kirkpatrick Street, New Brunswick, NJ 8901

Census Tract: 34023009300

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